Knowing what you want is often a very confusing thing for most people. “I want it all,” I often hear from clients. But whether you’re a doctor or a donut shop owner, it’s often best to start with knowing what you DON’T want. Silly? Not really. The process of elimination often provides illumination as to what our deepest desires actually are. Not what other people may want for us but what we really want to do in our own lives.